Hoka and On open flagships just steps from the boutiques that built their Boston following.

“We see it as a net positive,” says Whitney Gallivan, head of retail leasing at Boston Realty Advisors, noting that brand stores help increase overall foot traffic and elevate the retail ecosystem on Newbury Street.
And right now, the street is only getting stronger, Gallivan says, pointing to low vacancy rates, an influx of new brands, and a surge in food and beverage concepts that are driving consistent foot traffic.
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