Alicia Simonds joined Boston Realty Advisors as Marketing Director in 2015. In her current role, Alicia is responsible for overall marketing communications and brand strategies to increase company exposure in target markets. She also crafts company proposals and executes creative marketing programs to maximize exposure for properties represented by the firm.
Prior to joining BRA, Alicia was Director of Marketing & Advertising at Citi Habitats in NYC. In 2012, she led the company’s major rebranding effort, serving as liaison between the creative agency and corporate team on the new company image, branding and messaging.
A magna cum laude graduate of Southern Methodist University with a BBA in Marketing, Alicia has garnered extensive experience in various aspects of marketing and media. Early in her career Alicia worked in publishing at Harper’s Bazaar and another popular lifestyle magazine.